Benefits of Group Coaching To Organizations

Benefits of Group Coaching To Organizations
Copyright 2012 - Jennifer Britton, All Rights Reserved

For years, many organizations have been employing external and internal coaches to work with their leaders. In recent years, many organizations have added team and group coaching as development opportunities for their staff.

Whether it is a group coaching process which follows up a training initiative to sustain the conversation, or a stand-alone group coaching process for new managers, sales professionals, new employees, the following organizational benefits can accrue:

1. Enhanced reinforcement of learning and transferability to the workplace
2. Strengthened communication across the organization - silos/departments
3. Cross-functional Fertilization
4. Enhanced informal networks for staff
5. Culture change
6. Maximizing time and money

I expand on these benefits in my book Effective Group Coaching (Wiley, 2010, Chapter 2).

Here are a couple of examples of how organizations have positioned group coaching:

Women transitioning back to the work force after maternity leave participate in a group coaching process. Benefits include enhancing their internal networks, and strengthened communication across the organization.

A global organization is building their own internal coaching culture, and key personnel from different offices are trained in coaching skills. Group Coaching calls held on a regular basis for six months after the initial training, supports group members to share their learning, take action on their learning plans, identify additional supports needed, and share best practices.

A national insurance organization equips their national training team with skills in group coaching, to enhance their own skill base in order to more effectively support their learners and new recruits, for better transferability of the learning process.

How could group coaching benefit your organization in breaking down silos, enhancing learning and/or maximizing your investments? As always, please feel free to share using the comments below or connect at our Facebook page.

Warm regards
Jennifer

Jennifer Britton, PCC, CPCC
Author of Effective Group Coaching (Wiley, 2010)
Group Coaching Essentials - new sessions starting Jan 24th (Tuesdays at 10:30 am ET) and February 16th - 6.75 CCEs with the ICF