Sunday, September 07, 2008

Essential Systems for Group Coaching Programs

I've had a number of emails, discussions and sessions with coaches over the summer who are looking to integrate group coaching more fully into their business. A common question I am hearing more and more these days is "What systems do I need to put into place?".

Great question and one that I wrote about back in December 2006 in a post originally called "Keep it Simple - Systems for Group Programs". Here's a recap of it:

Here are a number of systems you can put into place to facilitate your work and effort with group programs (Workshops, Retreats and Group Coaching):
1. An easy way to accept registrations
2. A list of your upcoming programs that you can quickly refer to (all in one place)
3. Credit Card processing facilities (so you aren't waiting for the check that is in the mail)
4. A list of possible venues for your group programs
5. A selection of bridgelines you can use
6. Recording facilities if needed
7. Course materials and/or modules completed that can be modified and combined for different programs
8. Promo material which can be adpated for new program announcements (e.g. postcards, website, blog, brochure or media kit)
9. A system to track course registration and payment information
10. A system to get the word out quickly to potential participants about your upcoming programs (enewsletter, facilities to post your information electronically, a mailing list)
11. A program/course overview or information package

These are just a few systems you may want to consider developing for your group programs as they evolve. The great thing about many of these tools is that once developed they can be reused every time you run the program, or when you add new ones.

Flash forward to 2008:

Looking back at this post which is almost 2 years old -- the essential systems remain the same. Here are a couple of systems changes I have also noticed recently:
  • Leaning in more to referrals as well as blogging, ezines and also post cards to spread the word about my programs
  • Continuing to offer Visa merchant services (by phone) in addition to PayPal. It is interesting how many clients want to pay offline, due to online payment experiences.
  • Recording calls becoming a much more popular must-have for participants (preferably with an online listening option)
Ask yourself:
What systems do you currently have in place that really work for your group coaching?
What one new system would really make a difference with your upcoming programs ?
What new systems would you add to the list?

As always, I would love to hear your thoughts! Please feel free to post your comments below.

Warm wishes,

Jennifer Britton, PCC, CPCC
Potentials Realized
Group Coaching Essentials
Toll Free: 1-866-217-1960 (Voice Mail)
Email: info{at}

September Program Line-Up

With Labor Day behind us it's a great time to look at kick starting your business, your programs or your skills. here are a few of the programs I will be offering this month:

Group Coaching Essentials -- Designed for Coaches who are looking for tips, tools and techniques to design and implement their own group coaching programs. Throughout the five 75 minute group calls over a 2 month period, you will breathe life into your group coaching vision. This is an interactive, hands on teleclass with maximum group size of 6-8 coaches per session.

Two groups will start this month
Mondays 1-2:15 pm (Eastern): September 15, 22, 29 and October 6 (plus a fifth call set by the group) - 4 spaces remain
Thurdays 7-8:15 pm (Eastern): September 11, 18, 25 and October 2 (plus a fifth call set by the group late Oct/Early Nov) - 3 Spaces Remain -- STARTS THIS WEEK!

Note Pricing will be increasing in October so I hope that you will take advantage of our current pricing of $250 US. The program includes the 5 calls, an 85 page manual, 15 minute lazer coaching sessions during the program, and pre and post course 1-1s with me.

Get Organized Virtual Intensive
Saturday September 27 (10 - 4 pm ET) - by Phone

Ready for some fall cleaning? Do you want to get things in order but haven't created the space or time? Join myself and Organizing Diva and TV personality Hellen Buttigieg by phone for a one day Virtual Intensive on Saturday September 27th (10 - 4 pm Eastern). The day will be a combination of group and individual exercises, equipping you with new tools, ideas and time to get organized! Cost $250. Space is limited -- 5 spaces still remain.
Click here for more information and to register.

90 Day Biz Success Group Coaching Program
Fridays 11 - 12 noon (Eastern)/8-9am (Pacific) starting September 19
Are you a business owner looking for a fun, supportive environment to grow your business within? Join me for a 3 month group coaching program which meets as a group twice a month, providing you with tools, structure and the accountability to grow your business. This program is suitable for service based business owners (coaches, trainers, consultants, speakers, event planner) who are looking to either grow or expand their business. For a complete description click here. Each week has a different focus and topics include: Creating a Powerful Business Vision, Essential Business Systems, Creating a Solid Marketing Strategy (Niche, Marketing Plan, innovative strategies such as blogs, podcasts and social media).

Program cost: $349 US

“Jennifer provided the knowledge, support, motivation and resources I needed to get me back on track and moving in the right direction. Thanks Jennifer!”
Top qualities: Personable, Expert, Good Value

Click here for more information and to register. Space is limited -- 5 spaces remain.
I look forward to continuing to act as a resource for you.

Warm wishes,

Jennifer Britton, PCC, CPCC
Potentials Realized
Group Coaching Essentials
Email: info{at}
Toll Free: 1-866-217-1960