Friday, April 23, 2010

Case for Coaching: When Training is Not Enough

I was originally attracted to coaching years ago in part due to the opportunity I saw in having it as a support mechanism to "bring the learning home" after a training program or workshop. My work over the last 7 years, both as coach and trainer, has reconfirmed that coaching (group and/or individual) is an essential element in supporting individuals to integrate new learning and behaviors more quickly into their life and work.

In writing Effective Group Coaching I was quite intrigued with exploring what did the research say about transfer of learning? At the same time, I was very interested in identifying what really are the benefits of group coaching from the client's perspective as well as the coaches perspective. In fact, a whole chapter of the book explores the Business (and Learning) Case for Group Coaching.

I'm always on the lookout for great, and succinct, research. One summary of research on the Transfer of Training was written a few years ago over at the Winning Teams Blog by Judy Hollis, entitled Why Training Doesn't Work - 50 Years of Research. It's a great summary of some of the major findings around retention and transfer of learning.

Enjoy!

Warm regards,
Jennifer

Jennifer Britton, PCC, CPCC
Group Coaching Essentials: Next program begins May 11th (Tuesdays 10:30-11:45 am ET)
Email: info{at}potentialsrealized{dot}com

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