A number of subscribers have contacted me to see where they can get a hold of research on group coaching. And - as many of you know, there's just not a lot of information out there. Here's your chance to participate in the creation of some research for our field.
Jacki Nichols of the Air Institute is hosting a survey on Group Executive Coaching until September 30th which will be part of a book the ICF is publishing. You can access the survey here. If you are a coach who undertakes group coaching work -- click on over and complete it today!
Warm wishes,
Jennifer
Jennifer Britton, PCC, CHRP, CPT
Potentials Realized
Group Coaching Essentials
Email: jennifer{at}potentialsrealized{dot}com
Friday, August 15, 2008
Monday, August 04, 2008
The Essential Guide to Training Global Audiences
I'm really excited to announce that a book I contributed to has just been published by Pfeiffer. If you are a trainer who works with global audiences, I hope that you will consider picking up your own copy of The Essential Guide to Training Global Audiences. It's been written by LuAnn Irwin and Renie McClay (ISBN: 978-0787996611)
Several of you may know that in my early years as a trainer, I spent 12 years working (and training) globally, primarily across Central and South America, the Caribbean and Europe. I worked in the realm of cross cultural training and virtual training, before it gained it's current popularity and necessity.
I hope that you will enjoy the book - I do believe it is a keeper! You'll also find some wonderful tips for working with virtual teams as well as specifics for delivering training in different countries.
Given the number of requests that I am getting from corporate clients, as well as trainers and coaches, keep your eyes open for a new column here on virtual team facilitation tips. This will compliment other tips on virtual teams I provide to managers over at my BizToolkit blog.
Warm wishes,
Jennifer
Jennifer Britton, PCC, CPCC
Potentials Realized
Group Coaching Essentials
Email: info{at}potentialsrealized{dot}com
Toll Free: 1-866-217-1960
Several of you may know that in my early years as a trainer, I spent 12 years working (and training) globally, primarily across Central and South America, the Caribbean and Europe. I worked in the realm of cross cultural training and virtual training, before it gained it's current popularity and necessity.
I hope that you will enjoy the book - I do believe it is a keeper! You'll also find some wonderful tips for working with virtual teams as well as specifics for delivering training in different countries.
Given the number of requests that I am getting from corporate clients, as well as trainers and coaches, keep your eyes open for a new column here on virtual team facilitation tips. This will compliment other tips on virtual teams I provide to managers over at my BizToolkit blog.
Warm wishes,
Jennifer
Jennifer Britton, PCC, CPCC
Potentials Realized
Group Coaching Essentials
Email: info{at}potentialsrealized{dot}com
Toll Free: 1-866-217-1960
August's Program Line-Up from Potentials Realized
Summer is a great time to refuel yourself, and get prepared for the fall -- and hopefully the offering of a number of new programs for your own business. Here are a couple of programs I will be offering in August to get you prepared for a successful fall:
Group Coaching Essentials:
Wednesdays 8-9:15 pm (Eastern): August 6, 13, 20 and 27th (3 spots still remain)
The ever popular group coaching teleseminar returns this month. If you are looking to launch your own group coaching program later this year and want to learn the A through Z of designing, marketing and implementing your own program, then join me and a small group of coaches for this 2 month program. You'll receive tools, templates and exercises for group programs - whether you are going to deliver it in person, by phone, for individuals or corporations. A fifth call will be scheduled for late Setpember/early October. The program includes the 5x75 minute calls, an 85 page Manual (delivered as e-modules), and pre-and post course 1-1 calls with me.
Cost: $250 US. Click here to register or for more information.
Here's what a recent particiant has said about her experience:"The Group Coaching Essentials programme helped me to focus both on the short term nuts and bolts and the long term vision for my group coaching course. Jennifer was inspiring and very practical. Over the 2 months of the course I went from having nothing more than the idea that I wanted to coach, to having 12 individual clients and my first course in place. The course delivers a huge impact in a surprisingly short space of time."
- Dr Judith Mohring: Claritus Coaching and Consulting, UK
Group Program Design Virtual Intensive
Monday August 18 and 25: 7-10 pm Eastern both evenings
Have lots of ideas for your next group program but need the time and a structure to create it? Join me for a six hour virtual retreat, held over the course of two evenings, where you will be guided through a series of structured individual and group exercises to make leading to the design of your next program. Past participants have developed their program outline, learner guides/manuals, web pages, and exercises for upcoming workshops, retreats and group coaching programs. You'll receive a pre call with me, a group follow-up call and a 60 page retreat manual which includes lots of follow up resources.
For more info, or to register, click here.
Cost: $125 US
90 Day BizSuccess Group Coaching Program:
Starts Friday September 19th from 11 - 12 noon (Eastern)
Especially designed for small business owners - particularly coaches, trainers and other service providers - the 90 Day BizSuccess program takes a group coaching approach to growing your business. Benefit from the strcture, community and accountability this program will offer. We meet twice a month as a group for this one hour call. You'll also receive three times a week BizTips to your mailbox. This program will be of interest to business owners in the start up, and growth, phases. Click here for more information, including group call dates.
Early bird rates are also still on for two of our in-person fall programs:
Group Coaching Essentials Intensive: Toronto: October 3 and 4, 2008 (For Coaches)
Group Program Faciltation Intensive: Toronto: November 1 and 2, 2008
The Group Coaching Ins and Outs Newlsetter went out today with these announcements, as well as two articles - 10 Reasons to Retreat Virtually, and 5 Essential Components for High Impact Group Programs. If you are not a subscriber to the Ins and Outs Newsletter and would like to, please sign up at the Group Coaching Essentials website. Note the newsletter is different than receiving blog subsciptions through Feedblitz.
I look forward to continuing to act as a resource for you!
Warm wishes,
Jennifer
Jennifer Britton, PCC, CPCC
Potentials Realized
Group Coaching Essentials
Toll free: 1-866-217-1960
Group Coaching Essentials:
Wednesdays 8-9:15 pm (Eastern): August 6, 13, 20 and 27th (3 spots still remain)
The ever popular group coaching teleseminar returns this month. If you are looking to launch your own group coaching program later this year and want to learn the A through Z of designing, marketing and implementing your own program, then join me and a small group of coaches for this 2 month program. You'll receive tools, templates and exercises for group programs - whether you are going to deliver it in person, by phone, for individuals or corporations. A fifth call will be scheduled for late Setpember/early October. The program includes the 5x75 minute calls, an 85 page Manual (delivered as e-modules), and pre-and post course 1-1 calls with me.
Cost: $250 US. Click here to register or for more information.
Here's what a recent particiant has said about her experience:"The Group Coaching Essentials programme helped me to focus both on the short term nuts and bolts and the long term vision for my group coaching course. Jennifer was inspiring and very practical. Over the 2 months of the course I went from having nothing more than the idea that I wanted to coach, to having 12 individual clients and my first course in place. The course delivers a huge impact in a surprisingly short space of time."
- Dr Judith Mohring: Claritus Coaching and Consulting, UK
Group Program Design Virtual Intensive
Monday August 18 and 25: 7-10 pm Eastern both evenings
Have lots of ideas for your next group program but need the time and a structure to create it? Join me for a six hour virtual retreat, held over the course of two evenings, where you will be guided through a series of structured individual and group exercises to make leading to the design of your next program. Past participants have developed their program outline, learner guides/manuals, web pages, and exercises for upcoming workshops, retreats and group coaching programs. You'll receive a pre call with me, a group follow-up call and a 60 page retreat manual which includes lots of follow up resources.
For more info, or to register, click here.
Cost: $125 US
90 Day BizSuccess Group Coaching Program:
Starts Friday September 19th from 11 - 12 noon (Eastern)
Especially designed for small business owners - particularly coaches, trainers and other service providers - the 90 Day BizSuccess program takes a group coaching approach to growing your business. Benefit from the strcture, community and accountability this program will offer. We meet twice a month as a group for this one hour call. You'll also receive three times a week BizTips to your mailbox. This program will be of interest to business owners in the start up, and growth, phases. Click here for more information, including group call dates.
Early bird rates are also still on for two of our in-person fall programs:
Group Coaching Essentials Intensive: Toronto: October 3 and 4, 2008 (For Coaches)
Group Program Faciltation Intensive: Toronto: November 1 and 2, 2008
The Group Coaching Ins and Outs Newlsetter went out today with these announcements, as well as two articles - 10 Reasons to Retreat Virtually, and 5 Essential Components for High Impact Group Programs. If you are not a subscriber to the Ins and Outs Newsletter and would like to, please sign up at the Group Coaching Essentials website. Note the newsletter is different than receiving blog subsciptions through Feedblitz.
I look forward to continuing to act as a resource for you!
Warm wishes,
Jennifer
Jennifer Britton, PCC, CPCC
Potentials Realized
Group Coaching Essentials
Toll free: 1-866-217-1960
Wednesday, July 23, 2008
20 Ideas for Filling Your Group Coaching, Workshops and Retreats
20 Ideas for Filling Your Group Programs
Copyright 2008 - Jennifer Britton Potentials Realized
Copyright 2008 - Jennifer Britton Potentials Realized
(Originally Published in the May 2008 Group Program Nuggets Ezine)
Marketing continues to be forefront on the minds of many coaches and business owners who I am in contact with. We can have the best program designs, yet if no one is attending our group programs are simply only a good idea.
Here are 20 ideas to spark some thinking about how you may want to apporach marketing for your next group program, or even marketing in general for your business. Some of these are short term activities and others are longer-term strategies. They are all things that I have tried in my business and have seen results with.
Start a blog on issues related to the program topics
Undertake speaking engagements
Know Your Audience
Join a professional association
Host a Podcast
Develop a monthly e-zine
Write articles on topics you are knowledgable about, passionate about or are related to your group program
Develop postcards for your business (Vistaprint.com)
Partner/Collaborate with others on a Joint Venture
Ask for referrals from past participants, colleagues and others who know you
Donate a prize for a silent auction
Develop a White Paper for your industry
Develop a free e-course
Write a book
Review your business vision regularly
Refer to your business plan regularly
Update your business plan/marketing plan/marketing vision on a regular basis
Build strategic relationships
offer a regular complimentary teleseminar program on a regular basis on a topic related to your group program
Send out handwritten notes along with your program notice by mail to those in your network
Activity:
1. Create a Mindmap on marketing ideas for your group programs OR busines
2. Select 3-5 to focus on in the next month
3. Create SMART goals for each one of these focus areas
4. Follow the 1% rule - Imagine if you took action to make a 1% change in action towards any of your goals on a daily basis. What sort of movement forward would you see in a month? Ask yourself on a daily basis: What is the 1% change/action I can take today.
5. Keep track of what's working, and what's not over the short and long term. Remember that many of these marketing activities are like planting seeds and may require ongoing attention/focus as well as time before they sprout.
If you'd like even more ideas, feel free to email me for a free resource article: 101+ Marketing Ideas, designed to spark your creativity when it comes to filling your group programs and business pipeline. To receive your own copy email me at jennifer@potentialsrealized.com with 101+ Marketing Ideas in the subject line. If you are looking to dig deeper on the topic contact me to see if one of my individual, mentor or group coaching programs may support you.
Have a great week,
Jennifer
Jennifer Britton, PCC, CPCC
PS - We've got a new date for the August Group Coaching Essentials (Wednesdays from 8-9:15 pm EST starting on August 6th and running for five sessions). Click on over to register!
Join me on Thursday July 24th from 3 - 4 pm (ET) when I speak on Tips for Group Coaching to the Career Coaching Community at the Co-Active Network. Visit the calendar at www.coactivenetwork.com for more info.
Monday, July 07, 2008
Mid Year Booster Shot - How Are your Programs Coming
The summer can be a wonderful time for reflecting on how your group programs are coming, and making any necessary adjustments for the fall. It's also a great time to get some new programs up and launched.
Last week, while I was away on vacation, I took some time reviewing several of my programs -- making some "big picture" notes on changes for year end.
Mid-year is also a great time to revisit some of the key principles of program design and implementation. If you haven't listened to it yet - I would invite you to listen (or relisten) to a call I did earlier this year entitled "Make Your Group Programs Great for 2008". The call includes 8 Tips for Making Your Next Group Program Great. You can listen to the 1 hour recording here.
I'll also be speaking later this month (July 24th from 3 - 4 pm Eastern) to the Career Coaching Community of the Coactive Network on Tips for Group Coaching. You can visit the calendar at www.coactivenetwork.com for more information or to register
I hope that you enjoy listening to the Make Your Group Programs Great for 2008. What is your favorite tip?
Warm regards,
Jennifer
Jennifer Britton, PCC, CPCC
Group Coaching Essentials
Potentials Realized
Email: info{At}potentialsrealized{dot}com
Last week, while I was away on vacation, I took some time reviewing several of my programs -- making some "big picture" notes on changes for year end.
Mid-year is also a great time to revisit some of the key principles of program design and implementation. If you haven't listened to it yet - I would invite you to listen (or relisten) to a call I did earlier this year entitled "Make Your Group Programs Great for 2008". The call includes 8 Tips for Making Your Next Group Program Great. You can listen to the 1 hour recording here.
I'll also be speaking later this month (July 24th from 3 - 4 pm Eastern) to the Career Coaching Community of the Coactive Network on Tips for Group Coaching. You can visit the calendar at www.coactivenetwork.com for more information or to register
I hope that you enjoy listening to the Make Your Group Programs Great for 2008. What is your favorite tip?
Warm regards,
Jennifer
Jennifer Britton, PCC, CPCC
Group Coaching Essentials
Potentials Realized
Email: info{At}potentialsrealized{dot}com
July Program Line up
Summer is a really popular time of year to get your group programs (workshops, retreats or group coaching programs) designed and ready to go for a fall launch.
Here are some of our upcoming programs (all by phone) which will support you in designing, marketing and running your next group program.
Group Coaching Essentials:
Looking for tips, tools, exercses and resources to launch your own group coaching program? Look no further. Join me and a small group of other coaches for this two month program covering the essentials of designing, running and marketing a group coaching program (in person or by phone, for corporate or public groups).
Choose from either a morning or evening session this month
Tuesdays 8-9:15 pm (Eastern)/5-6:15 pm (Pacific): July 15, 22, 29 and August 5th plus a fifth call in September (2 spaces remain)
Wednesdays 11 – 12:15 am (Eastern)/8-9:15 am (Pacific): July 16, 23, 30 and August 6th (4 spaces remain)
Cost: $250 US. Click here for more information and to register
6 Hours to your new group program – Group Program Design Virtual Intensive
Monday July14 and 28 (7-1o pm Eastern both evenings)
Been putting off the creation of your new program? Already have the skills and just need the space to create? Join me for a 6 hour Virtual Intensive where we’ll go through a six hour structured process to take your group program “idea” to reality. This program involves getting your hands dirty and focusing in on program development. It’s a mix of short group calls and lots of space for you to create.
Click here for more information and to register.
Engaging Exercises for Your Teams and Groups
Wednesday August 6th: 12:30-2 pm (Eastern)
Looking for some quick exercises to add to your next group coaching, workshop or retreat program? Join me for this 1.5 hour teleclass where you will receive the Engaging Exercises for Teams and Groups Manual (electronic copy) and we will spend time discussing tried and true exercises for any team or group. Cost: $59 US (includes Engaging Exercises E-Manual).
Click here for more information and to regsiter.
I hope that you will join me for one of our upcoming programs this month.
Warm regards,
Jennifer
Jennifer Britton, PCC, CPCC
Group Coaching Essentials
Potentials Realized
Email: info{at}potentialsrealized{dot}com
Toll Free: 1-866-217-1960
Here are some of our upcoming programs (all by phone) which will support you in designing, marketing and running your next group program.
Group Coaching Essentials:
Looking for tips, tools, exercses and resources to launch your own group coaching program? Look no further. Join me and a small group of other coaches for this two month program covering the essentials of designing, running and marketing a group coaching program (in person or by phone, for corporate or public groups).
Choose from either a morning or evening session this month
Tuesdays 8-9:15 pm (Eastern)/5-6:15 pm (Pacific): July 15, 22, 29 and August 5th plus a fifth call in September (2 spaces remain)
Wednesdays 11 – 12:15 am (Eastern)/8-9:15 am (Pacific): July 16, 23, 30 and August 6th (4 spaces remain)
Cost: $250 US. Click here for more information and to register
6 Hours to your new group program – Group Program Design Virtual Intensive
Monday July14 and 28 (7-1o pm Eastern both evenings)
Been putting off the creation of your new program? Already have the skills and just need the space to create? Join me for a 6 hour Virtual Intensive where we’ll go through a six hour structured process to take your group program “idea” to reality. This program involves getting your hands dirty and focusing in on program development. It’s a mix of short group calls and lots of space for you to create.
Click here for more information and to register.
Engaging Exercises for Your Teams and Groups
Wednesday August 6th: 12:30-2 pm (Eastern)
Looking for some quick exercises to add to your next group coaching, workshop or retreat program? Join me for this 1.5 hour teleclass where you will receive the Engaging Exercises for Teams and Groups Manual (electronic copy) and we will spend time discussing tried and true exercises for any team or group. Cost: $59 US (includes Engaging Exercises E-Manual).
Click here for more information and to regsiter.
I hope that you will join me for one of our upcoming programs this month.
Warm regards,
Jennifer
Jennifer Britton, PCC, CPCC
Group Coaching Essentials
Potentials Realized
Email: info{at}potentialsrealized{dot}com
Toll Free: 1-866-217-1960
Tuesday, June 24, 2008
7 Quick Marketing Tips for Group Coaching, Workshops and Retreats
by Jennifer Britton, Copyright 2008.
Summer is a great time to dedicate attention and focus to marketing. Last month my newsletter included 20 ideas for filling your next group coaching sessions, short, medium and long term marketing strategies. Which ones have you tried? Which ones have worked already? Which ones have planted new seeds? This article includes 7 quick tips to keep in mind when marketing your next group coaching program, workshop or retreat:
Tip #1: Persevere with Marketing! The 7 Times Rule. It often takes 7-11 approaches before someone will decide to purchase your product or service. How many approaches have you made?
Tip #2: Develop New products and services for past and current clients. Those who already know you or have experienced your services will "purchase" more easily. These people already have grown to know, like and trust you. What offerings do you have for people who have already experienced, and enjoyed your services?
Tip #3: Ask for Referrals: Word of mouth referral often yields some of the highest return rate if you offer a solid program or service. Have you asked for your clients/customers to refer or recommend you?
Tip #4: Collect Testimonials:Prospective customers want to know what others think about your services. What testimonials (written, audio and video) do you have from clients/customers?
Tip #5: Develop Streams of Programs from Your Current Offerings:Be Creative! Don't reinvent the wheel. What streams of programs can you develop from your retreat or group coaching program? What programs do you already have that can be developed into a retreat, workshop or group coaching program? How can a current offering be adapted for a different audience?
Tip #6: Consider an Early Bird Discount
What price reduction do you offer for registrants who sign up early? Is there enough incentive for you to fill seats early, so that you can ensure that you have the numbers to proceed with an in-person venue?
Tip #7: Spread the word through your networks
Have you done everything in your power to spread the word about your upcoming program? Have you passed on the information to everyone in your network? Let people know what you have planned. You never know who may find it useful.
If you are looking to dig deeper on marketing and business building topics, please contact me to see if one of my individual, mentor or group coaching programs may support you.
Warm regards,
Jennifer
Jennifer Britton, PCC, CPCC
Potentials Realized
Group Coaching Essentials - Next sessions start Tuesdays (8-9:15 pm ET on July 15th) and Wednesdays (11-12:15 pm ET on July 16th)
Toll free: 1-866-217-1960
Want to reprint this article? Please do so, keeping copyright intact and add the following:
Since 1988, Jennifer Britton has been facilitating team and group programs (workshops, retreats and group coaching) for organizations, teams and groups across 14 countries, and many more virtually. She is considered a thought leader in the area of group coaching. She is a Professional Certified Coach (PCC) and offers programs for the general public as well as customized programs for governmental, corporate and non-profit clients. Through her company, Potentials Realized, programs focus on the areas of leadership, teamwork and business success. You can visit her online at PotentialsRealized.com or the Group Coaching Ins and Outs blog.
by Jennifer Britton, Copyright 2008.
Summer is a great time to dedicate attention and focus to marketing. Last month my newsletter included 20 ideas for filling your next group coaching sessions, short, medium and long term marketing strategies. Which ones have you tried? Which ones have worked already? Which ones have planted new seeds? This article includes 7 quick tips to keep in mind when marketing your next group coaching program, workshop or retreat:
Tip #1: Persevere with Marketing! The 7 Times Rule. It often takes 7-11 approaches before someone will decide to purchase your product or service. How many approaches have you made?
Tip #2: Develop New products and services for past and current clients. Those who already know you or have experienced your services will "purchase" more easily. These people already have grown to know, like and trust you. What offerings do you have for people who have already experienced, and enjoyed your services?
Tip #3: Ask for Referrals: Word of mouth referral often yields some of the highest return rate if you offer a solid program or service. Have you asked for your clients/customers to refer or recommend you?
Tip #4: Collect Testimonials:Prospective customers want to know what others think about your services. What testimonials (written, audio and video) do you have from clients/customers?
Tip #5: Develop Streams of Programs from Your Current Offerings:Be Creative! Don't reinvent the wheel. What streams of programs can you develop from your retreat or group coaching program? What programs do you already have that can be developed into a retreat, workshop or group coaching program? How can a current offering be adapted for a different audience?
Tip #6: Consider an Early Bird Discount
What price reduction do you offer for registrants who sign up early? Is there enough incentive for you to fill seats early, so that you can ensure that you have the numbers to proceed with an in-person venue?
Tip #7: Spread the word through your networks
Have you done everything in your power to spread the word about your upcoming program? Have you passed on the information to everyone in your network? Let people know what you have planned. You never know who may find it useful.
If you are looking to dig deeper on marketing and business building topics, please contact me to see if one of my individual, mentor or group coaching programs may support you.
Warm regards,
Jennifer
Jennifer Britton, PCC, CPCC
Potentials Realized
Group Coaching Essentials - Next sessions start Tuesdays (8-9:15 pm ET on July 15th) and Wednesdays (11-12:15 pm ET on July 16th)
Toll free: 1-866-217-1960
Want to reprint this article? Please do so, keeping copyright intact and add the following:
Since 1988, Jennifer Britton has been facilitating team and group programs (workshops, retreats and group coaching) for organizations, teams and groups across 14 countries, and many more virtually. She is considered a thought leader in the area of group coaching. She is a Professional Certified Coach (PCC) and offers programs for the general public as well as customized programs for governmental, corporate and non-profit clients. Through her company, Potentials Realized, programs focus on the areas of leadership, teamwork and business success. You can visit her online at PotentialsRealized.com or the Group Coaching Ins and Outs blog.
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