Marketing Downloads for Coaches - 12 Days of Celebrations - Day 8

I know that marketing is something that coaches often find distasteful

 yet it's an essential part of business success. This is one of the many topics we explore at the Coaching Biz Growth Lab, a fun annual group which meets bi-weekly throughout the year. We explore all things marketing and business development as it relates to building a coaching business, whether you are working with clients 1-1, group or team.

Given the number of coaches who are focusing on marketing and planning at this time of year, I thought it would be valuable to share a couple of marketing resources for you:

#1 - Marketing One Pager - Use this quick worksheet (originally from the 21 for 21 Sprints) to explore the ins and outs of one of your offers for 2023. You might use it to think about a new program, a book, an offer  Download it over at the CGBL information page.

#2 - 101 Marketing Ideas for Group and Team Programs - Stuck on how to get the word out? Use this to spur on some "Daily Steps + Consistent Action to generate MOMENTUM" (note the tagline from Coaching Business Builder (pick up digital copy of this resource for 2023 - Purchase and Download today for $29 US)

You'll also find the 101 Marketing Ideas over at the CGBL Information page. 

We kick off the new year together on December 31st for a special CGBL 2023 kick off call  - hope you will consider joining us. The discounted rate ends this Friday December 23rd for annual support rate of $2497 US or 12 installments of $250 US (what else can you get for that amount every month with today's shrinkflation). I hope you will consider joining us to focus on your business development during 2023. Check out the 2023 CGBL schedule OR Register now.

My top 5 tips for marketing for 2023:

#1 - Make a list of what you want to do to get the word out. Brainstorm. Think big. 

#2 - Leverage your strengths. As we discuss in Group Coaching Essentials, leveraging your strengths is key. Not sure about this? Take the TEam and Group Coaching Superpower Quiz - it will give you some ideas of your natural "go to" as a coach. It only takes 2 minutes - https://bit.ly/gtcoachingsuperpower. 

#3 - Think about what your clients WANT and PREFER. What are they looking for? What is going to support them? Where are they congregating?

#4 - Get out and have conversations. Whether we are virtual or physical, getting out for a conversation is critical for business success. What speaking you doing? What 1-1s are you hosting? Book a call with me or my team to talk about what kind of conversations you might have.

#5 - Create a plan. Whether you use the content pages or quarterly planners in Coaching Business Builder, or your own, create a plan. Make it visible. Make it consistent.

Enjoy the journey and be sure to check out the downloads -- there are some at the side of the CGBL program page, and some at the bottom. Hope you use them!

Jennifer

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WHAT is your unique style as a coach? Take 2-minutes to complete the NEW Group and Team Coaching Superpower Quiz. You can find it at https://bit.ly/gtcoachingsuperpower. Share your style using the comments below and/or follow along on Instagram at our CoachingBizBuilder site.

Join us for an upcoming program including: 

Group Coaching Essentials - Fridays 1015 - 1130 am ET: January 13, 20, 27, February 4 and 11 (with Evana) - 8.75 CCEs

Advanced Group and Team Coaching Practicum - 10 CCEs - Fridays 1230 - 145 pm ET: January 13 - mid-Feb (6 weeks) with Jennifer

Team Coaching Essentials (14 CCEs)  - Being asked to coach teams? Equip yourself with the foundations of this quickly evolving field. This program is grounded in our From One to Many methodology PLUS what works right now in today's evolving workspace. 6 week program on Mondays 12 - 130 pm ET  January 9,  23, 30, February 6, 13, 27 2023 with Kathy

Mentor Coaching Group - 10 hours Fridays 9-10 am ET: January 13 - April 13th with Jennifer or Mondays 1230 - 130 pm ET running January 9 - April 9. 4 spots open in each group. (For ACC renewal or PCC)

Team Coaching Supervision (Small group format) - Thursdays 12 - 130 pm ET January 12 with additional calls first week of the month (Jan to May) OR book a call to explore individual coaching supervision.

Year End Business Planning Retreat - Wednesday December 21 - 1230 - 430 pm ET with Jennifer (4 spots open)

Check out our full schedule for January programs which begin the week of January 9th at GroupCoachingEssentials.ca.

SAVE THE DATE For our 19th Annual Holiday Party - 10 - 1 pm ET on Tuesday December 20th (virtual on zoom)! Everyone is invited to join us