As I have posted before (see Jan 15th post - Group Coaching Client Assessment now available), Knowing your Client, is a key component of group coaching program success - for both implementation, marketing, and impact.
Whenever you are looking to develop a group coaching program, one of the primary considerations should be "What will these clients want?". This will influence everything from program design, to how and where it is delivered (venue/phone/in person), how you approach the marketing, what topics are covered etc.
In the training realm, we call this Needs Assessment, which according to most Instructional Designers should comprise about 15-20% of your total program time. How much time do you spend thinking about Knowing Your Client (TM) when developing a group program? What has the impact been when you really knew your client?
The Group Coaching Client Assessment (TM) is still available at no charge for coaches who want a structure to further define their group coaching client base. Feel free to email me at jennifer[at] potentialsrealized [dot] com to request your copy.
Jennifer Britton, MES, CPT, CPCC, CHRP
Potentials Realized
Web: http://www.groupcoachingessentials.com and www.potentialsrealized.com
Toll free: 1-866-217-1960
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